David Wright combines an Engineering PhD from Cambridge University, UK, with his current position as Full Professor at the University of Ottawa’s Telfer School of Management to provide a business perspective on solar power. His present work evaluates capital cost trends for photovoltaics and Li-ion batteries to identify situations in which solar technologies are economically viable, taking into account optimized engineering design, risk and internal rate of return. Dr. Wright has experience in academia, industry and government in three continents. His current university research is conducted in collaboration with industrial partners in the solar power sector. His previous research involved working with telecommunications equipment vendors and network operators on market analysis, network evolution, service requirements and the strategic impact of new technology on business. Earlier, in government, he developed systems dynamics models to evaluate the impact on industrial society of natural resource depletion, population growth and the ability of the environment to absorb pollution. Dr. Wright is cited in: Who’s Who in the World; Who’s Who in Canadian Business; Who’s Who in Finance and Business and Who’s Who in Science and Engineering.